Danielle Varvaro Appointed as Head of Advertising Sales at Newsweek
The Reader Wall news source is pleased to share that Danielle Varvaro has been announced as the new Head of Advertising Sales at Newsweek. Our sources have confirmed this, thanks to Kevin Gentzel, Global Chief Commercial and Growth Officer at Newsweek. Varvaro is set to take over the reins of Newsweek’s U.S. sales team, directly reporting to Gentzel.
Danielle’s New Role at Newsweek
In her new role, Varvaro will be at the forefront of guiding the U.S. sales team toward boosting Newsweek’s growth. This development would encompass various advertising platforms – programmatic, native, video, print, and event platforms. The objective is clear; to spearhead the magazine’s advertising growth, using these media to their fullest potential.
Varvaro’s Wealth of Experience in Media and Advertising
Varvaro is no stranger to the media and advertising landscape. Her prestigious resume boasts over two decades of industry expertise, with her tenure including stints at highly reputable companies such as Group Nine Media, Vice Media, CBS Interactive, Microsoft, and Sony BMG. She previously worked at The Messenger where she excelled in driving ad revenue.
Varvaro aims to utilize her significant industry experience to forge long-lasting relationships with brands. The goal is to drive value for stakeholders and further fuel the growth of the iconic and globally recognized Newsweek brand.
Newsweek: A Legacy in News Reporting
Newsweek, with its rich 92-year history, is a globally recognized digital news organization. It reaches 100 million readers monthly via multiple platforms, indicating its strong and ever-growing presence in the industry. The brand’s headquarters is strategically located in the heart of New York City. However, Newsweek’s influence spans continents, with international editions available in the EMEA and Asia regions.
